Tata Nexon Price Hike: A Closer Look at the Revised Landscape

New Tata Nexon

The Tata Nexon, a popular subcompact SUV in the Indian market, underwent a facelift in September 2023, grabbing attention with its introductory prices starting at Rs. 8.09 lakh (ex-showroom). However, the introductory period has concluded, and Tata Motors has implemented a price hike ranging up to Rs. 20,000 across various variants.

Price Adjustments and Revised Landscape:

The revised prices affect all 11 variants of the Nexon, offered across six distinct exterior color options. Here’s a breakdown of the price changes:

  • Entry-level Smart petrol MT: Modest increase of Rs. 5,000, starting at Rs. 8.14 lakh.
  • Other petrol and diesel variants: Uniform increase of Rs. 10,000, impacting mid-range options like XM (S) and XZ+ significantly.
  • Dual-tone variants: Maximum increase of Rs. 20,000, making them pricier than their single-tone counterparts.

For precise variant-wise pricing information, visiting the Tata Motors website is recommended.

Powertrain Options Remain Unchanged:

The facelifted Nexon retains the previous powertrain options: a 1.2-liter turbo-petrol engine and a 1.5-liter diesel engine. These deliver respectable power and torque figures:

  • 1.2L Turbo-petrol: 118 bhp and 170 Nm of torque.
  • 1.5L Diesel: 113 bhp and 260 Nm of torque.

Transmission choices include a five-speed manual, six-speed manual, six-speed AMT, and the newly introduced seven-speed DCT gearbox, catering to diverse driving preferences.

Competitive Landscape Analysis:

The price hike undoubtedly affects the Nexon’s value proposition. Here’s how it fares against its key rivals in the ex-showroom Delhi market:

  • Entry-level (Petrol MT): Nexon remains slightly cheaper than the Maruti Brezza LXI.
  • Mid-range (Petrol AMT): Nexon becomes pricier than the Hyundai Venue S (O) with this revision.
  • Top-end (Diesel MT): Nexon faces tough competition from the closely priced Kia Sonet GTX+.

Tata Nexon Beyond the Price Hike:

While the price adjustment impacts its initial appeal, consider these additional factors:

  • Waiting periods: Nexon might have shorter waiting periods compared to some rivals.
  • Discounts and offers: Tata Motors often offers discounts and promotional deals, potentially narrowing the price gap.
  • Features and specifications: The Nexon boasts a comprehensive feature list and competitive engine options, especially in lower variants.
  • Brand preference and driving experience: Individual preferences for brand image, design aesthetics, and driving dynamics play a crucial role.

Conclusion: Still a Strong Contender, But Careful Evaluation is Crucial

Despite the price hike, the Nexon remains a strong contender in the subcompact SUV segment. Its feature set, engine options, and potential discounts keep it competitive, particularly in the entry-level segment. However, careful comparison across variants and rivals, considering the revised prices and individual needs, is essential before making a purchase decision.

 

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